we discover what matters to people

We help our clients understand people’s needs and create meaningful products, communication and strategies.

Clients include Mærsk, VELUX, AstraZeneca, TV 2, Telmore, Louisiana, Wonderful Copenhagen, DSB, and many more.

Clients include Mærsk, VELUX, AstraZeneca, TV 2, Telmore, Louisiana, Wonderful Copenhagen, DSB, and many more.

testemonials

testemonials

Thomas Grøndahl

“It has been a great pleasure working with Maple. They proactively seek to understand our business and needs, their consumer insights have brought us new knowledge – and some surprises – and their recommendations are clear, visual and easy to implement.”

Thomas Grøndahl
Lead, Global Insights
Danish Crown

Louisa Raith

“Maple has helped Coop develop a new CSR-strategy. Maple’s analysis and range of insights have been very interesting and valuable for us and have given us a much better understanding of our customers and other stakeholders. Maple has been very professional and proactive throughout the process, and we have very much enjoyed working with them.”

Louisa Raith
CSR Project Manager
Coop

Charlotte Roesgaard

“Maple have been extremely good at understanding our challenges and how they could compile a deliverable that would provide the most value for us. They have gone a step further and have not only delivered insights, but also actionable recommendations for what to do from here. This is unique.”

Charlotte Roesgaard
Head of Nordic Consumer Insight
Nordisk Film

Elisabeth Toftmann Klintholm

“Working with Maple as a strategic partner has been a true gift to Matas’ strategic journey.”

Elisabeth Toftmann Klintholm
Head of Investor Relations and Strategy
Matas A/S

Marie Skjold-Jørgensen

“Short videos along with actionable go-to-market recommendations gave us a solid basis for both internal strategy discussions and customer dialogues. We have very much enjoyed working with Maple.”

Marie Skjold-Jørgensen
Senior Business Development Manager
Novozymes